Marketing Wisdom

Marketing Wisdom

Marketing wisdom represents the knowledge and information that we accumulate as we go about promoting our services and trying to attract new clients. In many cases this marketing wisdom takes the form of insights and observations that arise when things work out well...
Statistical Analysis Stimulates Action

Statistical Analysis Stimulates Action

For purposes of marketing services, statistical analysis is a means to an end — not an end in itself. In other words, analyzing operating results is not a stand-alone process that offers its own unique value. You probably know people who appear to love nothing more...