Marketing Wisdom

Marketing Wisdom

Marketing wisdom represents the knowledge and information that we accumulate as we go about promoting our services and trying to attract new clients. In many cases this marketing wisdom takes the form of insights and observations that arise when things work out well...
The Art of Attracting Ideal Clients

The Art of Attracting Ideal Clients

Ideal clients are those people we love to serve and are good at satisfying. However, when most service-providers want new business, they tend to chase after any clients who appear willing to pay the bill. Instead of searching for new clients — attract the best, the...