MID-WEEK MARKETING TIP: Avoid Spam With Warm Outreach

A couple of weeks ago, a reader contacted me about an email marketing concern. As part of launching a new

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MID-WEEK MARKETING TIP: Continue to Enhance Relationships With Clients

Last week’s marketing tip pointed out the value of using books as a technique to enhance relationships with past clients.

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MID-WEEK MARKETING TIP: Add The Power of Books to Your Marketing

Modern technical wizardry notwithstanding, I love books. Whether for leisure entertainment or learning new concepts and ideas, books are my

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MID-WEEK MARKETING TIP: Sooner Is Better Than Later

Whenever possible, I prefer to compete tasks sooner rather than later. Although uncertain of of how or why I adopted

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For More Repeat and Referral Business, Maintain Strong Connections With Your Contacts

Keeping in touch effectively may be the most important marketing strategy that professionals will ever use. Keeping in touch is

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How To Develop Relationships With Helpful Strangers

Sooner or later, you will exhaust the number of potentially helpful people with whom you can connect through personal contact

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For Better Networking Results, Grab This FREE Networking Book

So many factors contribute to successfully marketing professional services that it’s virtually impossible for any one of us to achieve

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MID-WEEK MARKETING TIP: Take Advantage of Free Stuff, If …

…it offers great value. Generally speaking, I am not a big fan of freebies for businesses. Succeeding in business requires

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MID-WEEK MARKETING TIP: How to Get More Help from More Contacts

Sometimes we all need a little help … other times we need a lot. If you are self-employed and work

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MID-WEEK MARKETING TIP: Sweat the Small Stuff

No that’s not a typo; the word ‘don’t’ was not inadvertently left out. Even if you haven’t said it, you

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